Sweat: #DidNotDelete

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Never did I think that this photo would take off the way that it did. It was reposted by SELF magazine and countless other media outlets and more importantly – people. The amount of messages I received STUNNED me.

So, I decided to do something about it.

I started the #DidNotDelete movement to encourage people to keep their memories in photos that they would rather delete. We are more than what a camera captures. We are our full and true selves, and that’s something no camera can ever fully snap.

Want to join? All  you need to do is tag your photo on Instagram with #DidNotDelete, and spread the word about the movement that is all about reclaiming those memories:


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